Tag Archives: domains

Game Of Domains

The Blacknight SME Awards Design

SME Awards Design

You know when you can only say for so long that you don’t do print design? :)

I guess I can’t say that anymore.

This weekend saw my 4m x 3m baby unrolled at the Blacknight SME Awards in Cork. I have to say WOW it’s a nice feeling to see your work at that size. Mental note … check check and quadruple check your work zoomed at max. That awkward moment when you see a small issue after everything has gone to print = ARGH

Oh well you can see the stage design (Though it’s rather dark) as well as a few of the popups / swords and other props I put together. All in all it was pretty great to work with Gianni Ponzi on this. Good feedback / Great ideas (could we do cutouts) and even if he was screaming for Blood … we left that out.

Personally I think with the launch of the recent season of Game of Thrones my Game of Domains concept was rather fun. It’s always tough to make domains “sexy” and to make people think outside of the .com or ccTLD ( .ie / .fr )

Game Of Domains

PS: In case some people ended up with some bizarre heat sensitive mugs, they weren’t meant to be given away at the awards. They were concepts / experiments I was running. ( le sigh )

The new domain name game

The New Domain Game

I’m working for the leading Irish web hosting company Blacknight and so get to deal with domains a lot. In the domain name industry we’re living in slightly exciting times. We’re about to see the launch of 100s of new extensions. The original number of applications was up around 1930 with a number of collisions in the applications so the actual figure was looking a lot more like 1409. There were 1179 applications with only 1 applicant for the extension. Want more fun facts / stats you can see a few on the dotwhat.co website I created a while back.

Yesterday saw the launch of the sunrise period for a number of the new extensions and you can see what’s going to be coming online over the next year or so. The big question for me is obviously going to be what are they going to cost? Whether or not they succeed or fail I’d suspect will be based on their pricing to some extent. Take .camera for example would a photographer get that? or would they wait for .photography to come online or what about .photo or .photos? You’ve suddenly got 4 extensions already in competition with each other unless I’m going crazy… but wait … there’s more what about .shop if you’re a shop or .lighting if you’re involved in photography lighting or .equipment? Confused yet? I know I am :) Will people just stick with the well known and trusted .com or opt for their local country code tld or what about the extension for the city you live in? (Yes there are a number of regional and city specific TLDs coming online as well)

Interesting times indeed … the roll out of the new extensions is looking something like …

November 2013
.CAMERA .CLOTHING .EQUIPMENT .GURU .HOLDINGS .LIGHTING .SINGLES .VENTURES .VOYAGE

December 2013
.BERLIN .BIKE .BUZZ .CAREER .CAREERS .COFFEE .CONSTRUCTION .CONTRACTORS .DIAMONDS .DIRECTORY .DOMAINS .ENTERPRISES .ESTATE .FUTBOL .GALLERY .GUIDE .KITCHEN .KIWI .LAND .PHOTOS .PLUMBING .RECIPES .RUHR .SEXY .SHOES .TATTOO .TIPS .TODAY .UNO .VIAJES

January 2014
.BID .CLUB .EMAIL .FOO .MENU .ONL  .WIEN

Early 2014
.AFRICA .CAPETOWN .DURBAN .GIFT .GRAPHICS .JETZT .JOBURG .LONDON .LUXURY .NYC .ONLINE .PHOTOGRAPHY .PINK .REVIEWS .TECHNOLOGY .WIKI

Late 2014
.BLOG .BOOK .BUY .INC .LLC .MUSIC .SHOP .SITE .WEB

The other big question is who’ll be able to supply them all? It’s not just as simple when you’re a registrar as saying hey we offer these you need to integrate them into your system. You need to have a balance of money deposited with them and what’s more you need to give them product placement and meet goals in order to be able to get reductions on pricing …

OK I’m going to stop now I’m giving myself a headache!!!

Interested in knowing more you can always signup for information on the Blacknight website.

Update 13:49 (GMT+1): Andrew from .wiki got in contact and it has been moved from the December 2013 to the early 2014 section.